Ikea has always gone to great lengths to demonstrate how to make the most of a small space. The company’s latest efforts made quite a splash at the Salone Internazionale del Mobile (the furniture fair)… Continue reading

Start with Why: How Great Leaders Inspire Everyone to Take Action

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty? In studying the leaders who’ve had the greatest influence in the world,… Continue reading

Jiro Dreams of Sushi: “The pursuit of Excellence”

In the basement of a Tokyo office building, 85 year old sushi master Jiro Ono works tirelessly in his world renowned restaurant, Sukiyabashi Jiro. As his son Yoshikazu faces the pressures of stepping… Continue reading

Yves Béhar : Why Designers Should Be In Love With The Process

Fuseproject founder Yves Béhar, the creator of the Jawbone headset and the $100 laptop, shares the seven principles that define his unique approach to the design process. His vision is one of “holistic… Continue reading

The Draw Something app For An Internship

The Draw Something app started going crazy a few weeks back, and this is the very first campaign I’ve seen run though it… Muse, a creative agency in Amsterdam, challenged potential Interns to… Continue reading

Generous Store: Buy Chocolate with a Facebook Pledge

This is a great concept from a chocolate store in Denmark. The Anthon Berg Generous Store has introduced a new way to buy your chocolate gifts without the need for any cash, you… Continue reading


INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious today in music, fashion and entertainment. The film attempts to understand the… Continue reading

Project Re: Brief – Coca-Cola Mobile Ad Demo

In 2011, Google partnered with four global brands in an advertising experiment. The goal was simple – how can the ideas that defined the advertising industry in its infancy, inspire a whole new… Continue reading

Aurasma Augments Reality

Aurasma, the world’s first visual browser, is a truly global platform, with now over 2 million installs of Aurasma apps or Aurasma-enabled apps worldwide. Check out some of the best and brightest campaigns… Continue reading

Mercedes-Benz: The Tweet Fleet

Finding a car space at Christmas time is a daunting task just about anywhere in the world, so Mercedes-Benz created “The Tweet Fleet” to fix just that by tapping into the “Park Assist”… Continue reading